Track Description

Social media have become part of the digital work and digital life of millions of users. These platforms rely on individual members for content creation and their success hinges on active user involvement and participation. Related platforms allow anyone to virtually share information and knowledge within a virtual team or even a global audience. Despite the ubiquitous nature of social media use, we still need to better understand the role and long-term consequences of this phenomenon for digital transformation on individual, organizational and societal levels.

On the one hand, proponents argue that social media promote creation of social capital, result in increased interconnectedness, or facilitate social support and collective action. On the other hand, opponents express strong concerns over the dangers of social media. The sheer quantity and the sensitivity of the information users disclose, gives rise to strong privacy concerns. Furthermore, the impact of social media on users’ mental health has been questioned, with empirical evidence hinting at such undesirable developments as addiction, depression, mood disorders. In companies the multivocality, afforded by social media, can yield tensions for organizational coherence. Finally, the phenomenon of fake news and hate speech has recently emerged as a dangerous development, posing significant challenges for platform providers and users. 

This track seeks submissions examining the role social media is playing in transforming the networked society and businesses at large. We especially encourage research that reaches out beyond IS theories, is grounded in multiple reference disciplines and applies new intriguing perspectives to document and understand the transformatory impact of social media and social media-related smartphone use.

Possible Topics

● Social media and theories about digital collaboration

● Digital leadership and virtual teams

● Social channels of enterprise knowledge sharing and collaborative work

● Personal knowledge management and social media

● Blurring boundaries of private and business (e.g. Consumerization, Shadow IT)

● Social media-enabled business models

● Organizational networking with social media and collaboration technologies

● Human interaction with enterprise bots/social bots

● Use of social media for citizen and political participation

● The development and use of social media analytics

● Digital methods for understanding social media collaboration (e.g. design science approaches, the computational turn; big data methods)

 Critical perspectives on social media (e.g. social and information overload, technostress)

● Social media in crisis situations

● Fake news and hatespeech in social media

● Cyberloafing, cyberslacking

● Problematic Internet Use: Social media and smartphone addiction

●  Social Media and Well-Being

● Intersection of Social media and culture/gender/generations

● Value co-creation in Social media contexts

Track Chairs

Hanna Krasnova

University of Potsdam

Hanna Krasnova is a Professor for Information Systems, especially Social Media and Society at the University of Potsdam, and a director at the Weizenbaum Institute for the Networked Society in Berlin. In her research, she addresses the issues of social, individual and enterprise value of the emerging Social Media applications. She is the author of over 60 research articles published in the ISR, JSIS, JIT, EJIS, WI / BISE, and in the Proceedings of the ICIS as well as other IS conferences. 

Matthias Trier

Paderborn University

Matthias Trier is Professor of Information Systems and Social Computing at Paderborn University. He researches phenomena related to the implementation/appropriation of social media, framing of electronic discourses and event-driven dynamic network analysis. Prof. Trier managed EU projects and published in conferences and ranked journals, e.g. ISR, EJIS, ISJ, or JCMC. He served as a long-term track chair of the social media tracks at ECIS 2014-2020 and WI 2019-2020.

Christian Meske

Freie Universität Berlin

Christian Meske is Assistant Professor of Digital Transformation and Strategic Information Management at the Department of Information Systems, Freie Universität Berlin. He studied at University of Potsdam, received his PhD from University of Muenster and was postdoc at University of Duisburg-Essen. His research on Digital Transformation, Digital Collaboration and Future of Work has been published in journals such as Business & Information Systems Engineering, Business Process Management Journal, Communication of the Association for Information Systems, Information Systems Frontiers, Information Systems Management, Journal of Enterprise Information Management, and various others. 

Milad Mirbabaie

University of Bremen

Milad Mirbabaie is interim professor for Information Systems at the University of Bremen and team leader at the University of Duisburg-Essen. He studied Information Systems at the University of Hamburg and received his PhD from the University of Münster. He has published in reputable journals such as Journal of Information Technology, Internet Research, Information Systems Frontiers, and International Journal of Information Management. His work focuses on Digital Society, Sociotechnical Systems, Social Media, and Crisis Management. In 2017, he was awarded with the Claudio Ciborra Award at the European Conference on Information Systems for the most innovative research article.

Associate Editors

• Paul Alpar, Philipps University at Marburg

• Christine Bauer, Johannes Kepler University Linz

• Benedikt Brendel, University of Göttingen

• Ann-Kristin Cordes, WWU Münster

• Christian Ehnis, The University of Sydney

• Marina Fiedler, University of Passau

• Lisa Giermindl, FHS St. Gallen

• Fenne große Deters, University of Potsdam

• Janine Hacker, University of Liechtenstein

• Mathias Klier, University of Ulm

• Michael Leyer, University of Rostock

• Oliver Posegga, University of Bamberg

• Christian Reuter, Technical University of Darmstadt 

• Petra Schubert, University of Koblenz

• Stefan Smolnik, Fernuniversität Hagen

Björn Ross, The University of Edinburgh